Sunday 12 October 2008

The Last and Next Quarter





The last quarter (July-Sept) has seen a steady and sustained Verballis expansion, this should continue as the northern hemisphere winter season approaches. This usually attracts peak user and business activity within Second Life, businesses not wishing to miss opportunities should be considering expanding their advertising to include non English speaking residents.

It is our objective to highlight that failing to attract these customers is costing SL businesses revenue as non English speakers will look and find products more suitable for their needs. If customers can't read or understand an advert or a product, they are unlikely to buy it!

If companies advertise in their native languages then residents will feel comfortable knowing that they will understand the product and therefore more likely to purchase. Advertising, producing multi lingual products or FAQ's in various languages builds brand loyalty as makes a huge difference to non English speaking residents. For a one off translation fee this is one of the most cost effective investment a business can make.

In the last quarter Verballis Translation Services translated roughly 75,000 words and we are pleased to announce that we continue to expand our customer base and are delighted to see customers returning regularly with additional translation requests.

It is our intention that during the next quarter to increase this customer base further with a view of attracting quality SL companies and partnerships of mutual benefit.

Regards,

Cayman

Verballis Translation Services - Words Across Worlds